What social groups are represented in my product
In my magazine the social groups which are represented are indie people who like alternative music such as bands like Kasabian, The Vaccines, Two Door Cinema Club, The Black Keys or Kings of Leon. However this social group will also like mainstream music in the charts yet they still appeal to the mainstream and succeed in the charts.
How would you define them
I would define the people who would read my magazine as people who like alternative music and mainstream chart music and go to watch their favourite bands at gigs and festivals. This social group would wear basic clothes like jeans and a hoody or a sweatshirt from shops such as Topman or River Island, for footwear they would wear trainers or plimpsles. Much of the social group will watch popular TV shows on channels such as BBC 1 and ITV. Much of the male audience will also be interested in football and watch it on Sky Sports.
How did i represent them
As you can see from my magazine (below) I have used various methods to represent the social group of indie or alternative. Firstly the clothing my models are wearing all fit the genre of the magazine with the two models on the front cover are wearing dark leather jackets, the models on the contents page are wearing jeans and a hoody/ sweatshirt and their hair is styled appropriatly to the indie genre. I also represent the social group through the fonts and colours I use for example yellow and black is very suited to the genre because it is a dark cool colour which both boys and girls will like. Lastly the image of a guitar in the middle of the article shows what music genre this social group like.

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